Members
ATTOCK PETROLEUM LIMITED
 
Corporate Profile:
Attock Petroleum Limited (APL) is the 4th Oil Marketing Company that was granted marketing license in February 1997 after PSO, Shell and Caltex. Thereafter APL was issued the Certificate of Commencement of business in May 1997.

APL is a part of fully integrated first Oil Company of the sub-continent, The Attock Oil Company Ltd., which was incorporated with limited liability in England on December 01, 1913. APL’s sponsors include Pharaon Commercial Investment Group Ltd. (PCIGL) and Attock Oil Group of Companies (AOC).

PHARAON GROUP is engaged internationally in diversified types of entrepreneurial activities which includes Hotels, Oil Exploration, Production and Refining, Manufacturing of Petroleum Products, Chemicals, Manufacturing and Trading of Cement, Real Estate Sector etc.

The Attock Oil Company Ltd. after incorporation in 1913 met its first discovery at Khaur district Attock in 1915. The company was established to undertake oil exploration and production activities in the exploration / prospecting licenses and oil mining (development and production) leases granted by the government. The operations of AOC i.e. exploration & production and refining activities were split by forming two subsidiaries, namely Pakistan Oilfields Limited and Attock Refinery Limited which are listed on the stock exchanges of Pakistan.


Objective:
The main objective of APL was to establish a Group Company in down stream petroleum sector related to marketing of petroleum products in Pakistan, which historically was restricted to 3 major players in this field.

Consequent to Government’s approval, APL has been able to effectively penetrate in the market by competing with established marketing companies in a short period and has been able to achieve recognition in the market.


Terminal:
APL has set new records of success in Oil marketing activities by successfully completing and commissioning its storage terminal in a record time of less than a year at Morgah through its own resources.

This terminal is connected with Attock Refinery Ltd. (ARL) through a pipeline, taking products from ARL and dispensing it well to the customers and gas stations.

This state of the art terminal is specifically meeting the requirements of APL and has the capability to cope with the increasing demand in the region.

APL terminal has storage for High Speed Diesel, Premier Motor Gasoline, Kerosene Oil, Solvent Oil and Mineral Turpentine Oil. Furnace Oil facility is being added and is expected to be commissioned by the end of the current fiscal year.


Petrol Pumps:
APL is continuously expanding its network of retail outlets in urban as well as in rural areas concentrating mainly in NWFP, Punjab and Northern Areas of Pakistan. The gas stations have been designed in different categories, considering customer’s requirements of different trading areas.

APL gas stations are fully equipped with modern hardware and best service techniques to provide extraordinary service to the customers.

Other facilities like Tuk shop, Mosque, Rest Areas etc. are added for customer’s comfort. Plans to add CNG is also underway and work has been started at various sites.

At present 50 petrol pumps of the Company are operating, while 13 and 29 petrol pumps are under construction and awaiting Government’s approval respectively.


Lubricants:
APL has the privilege to introduce its own brand of lubricants in the market. Third party blending arrangements have been made locally. We offer a wide range of quality lubricants for gasoline, diesel and industrial consumers.

APL is expanding its network of distribution to all major cities of Pakistan. Presently these products are being marketed in NWFP, Sind and Punjab.


Other Products:
Besides retail outlets supplies, APL markets other petroleum products including Furnace Oil, Light Diesel Oil, Solvent Oil, Mineral Turpentine Oil, Asphalt and Jute Batching Oil to meet the demands of the industrial consumers.

APL markets these products throughout Pakistan by selling directly to the users and through network of distributors and enjoys significant share in the market in some of the products.

Exports:
APL has entered into oil export business in Afghanistan and has made some important strides in a short time. APL is also facilitating export of naphtha to Middle East, Far East and South Asia.

Future Plans:
Company is extending its business to new geographical areas and has been successful in increasing its share in a competitive market.

Network of retail outlets is being expanded from NWFP to central, lower Punjab and Sind.

APL is a Pakistan based company and the element of national pride is an integral part of its working. One of the Company’s objectives in this regard is to actively pursue a policy to develop the regional infrastructure and supply chain to cater for its customers needs all over the country and abroad. APL has recently acquired land at Port Qasim to build a modern storage terminal to cater import/ export of petroleum products.